Due to technology, our world has quickly evolved into a computer based only planet. Ever since the creation of Apple's iPad, many task and information can now be accessed through the famous tablet computer. From entertainment to business, the iPad has brought technology into an advancement.With the basis of the iPad, Rupert Murdoch has launched the first ever iPad-only newspaper (Trotter 2011). This event lead to the boost of the iPad's sales which achieved a whooping 7.26 million devices since its release in April 2010. In addition, papers such as the New York Times and Fox News has decided to hop in the bandwagon.
Online News on the iPad
Even though, this newly designed application eases our access of information drastically and saves money and time, there are still people who appreciates reading a traditional newspaper. Regardless of its advantage people still prefer the old instead of the new because of the its originality; it just isn't right some say. Considering the fact that a person only has to pay 1 per week or $40 per year which is cheaper than a physical newspaper at $2 per edition for the New York Times or The Washington Post, people still choose traditional newspapers (Trotter 2011). Whatever the issue, there's always bound to be different expectations by the audience.
Physical Materials
Apart from that, the trending iPad wonder app may also have drawbacks compared to the traditional newspaper. Using the iPad's multi-touch technology which is said to make everything easier and a lot more fun, does not mean its nicer to look at (Apple.com n.d). Readers insist on reading a newspaper as it is physically felt and flip based, instead of touching a screen and scrolling with ones fingers.
In spite of the so called trend, the media today still has not undergone change. With the radio, television and print materials providing the society with information, the iPad only seems to encourage younger generations to read. The decline in newspaper circulation on the other hand will be continue to decline as news consumption are made online.
Reference
Trotter, C 2011, '
iPad-only newspaper furthers media trend', The Cento, viewed 12 November 2011, <
http://www.thecento.com/news/2011/feb/17/ipad-only-newspaper-furthers-media-trend>.
No comments:
Post a Comment